Dreamforce De-Brief

Kenandy Cloud Hat DF BlogDreamforce is a happening. Lots of hype. Lots of Marc. Lots of celebrities. Lots of community. Lots of fun. Some product announcements. It’s hard to dissect it, so what I always walk away with is a lot of impressions.

First, some fun facts:

  • 135,000 registered attendees.  That’s equal to 16% of San Francisco’s total population.
  • 7,000 non-profit attendees. This makes Dreamforce the largest nonprofit technology conference in the world.
  • More than $100M economic impact on the Bay Area.
  • 5,000 gallons of coffee consumed. (That’s only enough for 80,000 people to have a cup. Is everyone else a tea drinker?)

Now for some impressions:

  • While Salesforce always makes important product announcements during Dreamforce, the announcements this year were especially significant. The company announced Wave, the new Salesforce Analytics Cloud Ecosystem.  A good Salesforce analytics tool has been a long time coming, so this is clearly a step in the right direction. It has a great UI, lets you pull in data from multiple sources, and has all the social, mobile, global features of most Salesforce products. You can read a good synopsis of the features in Doug Henschen’s article in InformationWeek (including commentary from Sandy Kurtzig).
  • Salesforce also announced Salesforce1 Lightning, which they call the next generation of the Salesforce1 Platform. The tool lets you build apps with drag-and-drop components for everything from standard fields, reports and charts, to your own custom designs.
  • Philanthropy is always a big theme at Dreamforce, which is quite wonderful. Salesforce adheres to the 1-1-1 Model, which is based on a simple idea: leverage 1% of the company’s product, equity and time to improve communities around the world. Since Salesforce was founded, they have given over $68+ million in grants, 680,000+ hours of community service, and provided product donations for over 23,000 nonprofits. As Marc says, “Philanthropy is the best drug.”
  • The celebrities appeared to be a hit this year, especially Hillary Clinton. She started off saying that she won’t be making any news at Dreamforce, but she clearly received a lot of support for a potential presidential campaign. She mostly focused on her philanthropic work and other “big ideas.” As usual, she was very articulate. I was fortunate to sit up close, and I can vouch for the fact that she rarely looked at the teleprompter.

Katrina-and-Suneil-at-DF

And Kenandy had a strong presence at Dreamforce this year, with several sessions that featured Kenandy employees and clients:

  • Sandy Kurtzig was a pre-keynote before Hillary Clinton, and did a great job answering questions about Kenandy and the cloud. She was also on a panel called “Digital Demystified” and led a discussion called “Is ERP Ready for the Cloud” at the Executive Summit.
  • Rod Butters was a member of two different panels sponsored by Morgan Stanley and Goldman Sachs about building apps on the Salesforce1 Platform.
  • Kristen Gallagher participated in a session on Trade Promotion Management, where she spoke about the new Kenandy Trade Promotion Management app.
  • Kenandy clients Merrow, Blue Clover Devices and Helix Linear Technologies presented on moving their ERP to the cloud.
  • Kenandy was part of the launch of Wave. Ron Hess and Vijay Hotanahalli demonstrated Wave using data from Trade Promotion Management.

Our booth was always a hubbub of activity—and not only because we were giving away our cloud hats! We received well over 500 leads, and had lots of great conversations about Kenandy.

Butting-Cloud-Heads

P.S. It’s not too late to submit a photo of yourself wearing our cloud hat, and enter into our contest to win a new iPhone 6. Just submit your photo to #KeandyCloudERP.

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